The Top 6 Mistakes Coaches Make and Their Solutions (Part 1)

The Top 6 Mistakes Coaches and Practitioners Make (And Their Solutions) Part 1

It is stunning how many coaches and practitioners are competent at what they do–yet struggle financially, mentally, and emotionally around their business. In fact, even though coaching is a $2 Billion business and growing, most coaches never make more than $25,000 per annum – and many end up doing it as a hobby or giving up and ceasing their contributions entirely.

There are reasons for this. I have identified the top 6 reasons–and their solutions-that I have found in my experience in my own business as well as observing those who still have a “practice”.

1. A Lack of Integral Thinking: “Money and Spirituality are in Conflict”

We were taught for thousands of years that to profit was bad—and there is a good reason for that. For thousands of years one had to pillage, conquer, enslave, and exploit to acquire wealth. While there was a time when one could only profit by exploitation and manipulation or by inheritance or plunder, this has not been accurate for well over a century. With the rise of the services industry, you can offer your deepest contribution to the world – your deepest gifts – and profit as a result of what you have given – not what you take.

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The Top 6 Mistakes Coaches Make and Their Solutions (Part 2)

The Top 6 Mistakes Coaches and Practitioners Make (Part 2)

In Part 1 we discussed the need to integrate money and spirutality, and how to better serve your clients's needs in a sustainable way.

What’s next? More nuts and bolts to build on the philosophical grounding and mindsets we established in Part 1.

4: Having only one stream of prospects

Most coaches and practitioners rely solely on word of mouth and word of mouth is good. In the 21st century marketplace there are hyper-empowered and talkative people. This is good for you. However, it is not enough. Make a decision now to take control–to be the locus of responsibility–for the success of your business. While word of mouth is critical, it is only one of at least three prospect streams the successful coach or practitioner must establish for themselves. What are those three?

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Ego And Self-Esteem | Personal and Practical in Business

This is taken from the Evolutionary Sales course materials. This is no ordinary sales training.

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Self-Esteem. Ego.

There is no greater core component to your degree of success or failure than the evolution, expansion, and strengthening of the above. There are several reasons for this, but as a refresher: there are two aspects to your self-esteem:

1) Self-Efficacy 

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Introduction to Evolutionary Sales

Introduction to Evolutionary Sales

"The best business investment I've ever made was working with Jason McClain. In the first 90 days of working with his system his coaching had already paid for itself. His instruction is clear, straightforward and precise. The Evolutionary Sales system makes it super easy to sign clients - It simply works!" ~Triambika Vengoechea

You received a certification at the end of your coach or practitioner training. You invested a great deal of time and money in it. You received the stamp of approval from people you trust, respect, and admire. But did they teach you how to turn it into a viable business?

Probably not. Mine sure didn’t. Very few do—and if they do, they only address it as a side note or an afterthought. 

Whether you are a life coach or a holistic practitioner of any modality, you need support if you are to be successful with your endeavor as a business--in turning your "practice" into a viable business so that you can integrate your purpose and your prosperity; so that you can do well by doing good: by offering the world your deepest gifts.

You need the mind-sets, business structures, and an ethical sales system to get you there. You need to learn to sell--but sell from a place aligned with your holistic values.

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Money and Spirituality | The Mythos of Conflict

Money and Spirituality | The Mythos of Conflict

One of the things that I am committed to changing in the world is the painful separation of Spirit and wealth acquisition.So many people think they have to sacrifice their spiritual life to make money or they think they have to sacrifice wealth to be truly spiritual.The truth is quite the opposite. Not only can we integrate them, but we must.I think we can all agree, that if these were integrated--if people were acquiring wealth AND living a robust spiritual life in the same time -- then so much of the unethical stuff we have seen in the financial markets in the last few years would not have happened. For our world to solve so many problems it has, not only can we integrate spiritual sensibilities and wealth acquisition--we must. Integrate your purpose and prosperity. End the suffering of this painful separation by integrating your purpose and your prosperity.That is the what and the why of Evolutionary Sales. The course teaches you the how. February 28th, March 1st and 2nd in San Francisco. Watch the 14 minute video about the course »here«:http://evolutionarysales.com

 Come to the free evening introduction for the course in San Francsico next Tuesday. Details on Facebook »here«. In Service, Jason
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